Unlock Big-Brand Creative Strategy with a
I create cohesive visual identity systems with a brand strategy, and I work with your team to build marketing campaigns that stand out.
I create cohesive visual identity systems with a brand strategy, and I work with your team to build marketing campaigns that stand out.
Love it in 30 days or your money back – guaranteed.
The importance of a cohesive brand.
Capture hearts and minds.
Rally the troops on the same page.
Finding unique roads in the new world.
Hey there, I'm
Hey there, I'm
As a fractional freelance creative director, I provide strategic, high-level creative leadership tailored to the unique needs of growing brands and startups. Whether you’re seeking outsourced creative direction or interim support, I help you scale without the long-term commitment of a full-time hire.
From defining your brand strategy to managing full creative teams, I lead end-to-end processes that bring clarity, cohesion, and innovation across every touchpoint. My approach blends vision with execution—guiding impactful storytelling, sharpening your visual identity, and launching campaigns that connect with your audience and drive measurable growth.
Senior-level brainpower at a junior-level price. Skip the six-figure salary, benefits, and onboarding drag. A fractional CD gives you top-shelf creative leadership for about 70% less than hiring that role full-time—so your budget stays nimble while your brand levels up.
Because it’s hard to read the label from inside the bottle. An external creative director walks in without the blind spots, politics, or “we’ve-always-done-it-this-way” baggage. They spot hidden gaps, unearth new angles, and re-energize teams with ideas you can’t see from inside the jar.
Visual design, creative strategy, and whole-systems thinking. You’re not buying generic management; you’re tapping a specialist who connects brand strategy to standout design and ties every touchpoint—digital, print, packaging, experience—into one cohesive system that actually moves the business needle.
Because they’re not a full-time hire, fractional creative directors can adapt more easily to shifts in strategy, budget, or workload. This ensures you have the right level of creative guidance exactly when you need it, without the long-term commitment or administrative overhead.
Hiring a fractional creative director gives you access to executive-level creative leadership without the high salary, benefits, and overhead of a full-time hire. For startups and scaling companies, this flexible model means you can tap into seasoned expertise as needed—monthly, quarterly, or by project. With part-time creative director services, you get strategic brand guidance and high-quality output at a fraction of the cost, helping you stay lean while still growing your creative impact.
A freelance creative director brings more than just good design—they bring structure, clarity, and strategy. Whether you’re launching a product, rebranding, or aligning internal and external messaging, a fractional creative director ensures consistency across all platforms. From visual identity to content strategy, outsourced creative direction helps unify your brand voice and deliver a cohesive experience to your audience.
Startups and fast-moving companies often don’t need—or can’t afford—a full-time creative executive. That’s where creative leadership for startups comes in. A fractional creative director adapts to your pace, stepping in with senior-level insight during key moments of growth, fundraising, or campaign development. This scalability means you get exactly the support you need—no more, no less—as your creative demands evolve.
An experienced freelance creative director often works across multiple industries and verticals, bringing fresh ideas and proven strategies to your team. When you hire someone for outsourced creative direction, you’re not just getting execution—you’re getting innovation and a broadened perspective that helps your brand stand out in a crowded market. This outside-in viewpoint can uncover hidden opportunities, drive creative breakthroughs, and challenge the status quo.
You’ll get a part-time creative leader who brings fresh ideas, guides your brand’s look and feel, and ensures everything you share with the world is cohesive and engaging. Instead of paying for a full-time creative director, you can bring me in as needed — giving you expert brand strategy, content development, and storytelling without the overhead of a permanent hire – about 70% less actually.
My starting price for monthly retainer is $4500, and I am available in quarterly (3 months) segments. The monthly retainer is a commitment of hours that includes any meetings or calls with you and your team, discovery, research, creation of strategy and assets, and engagement of that strategy.
Book a call with me to see if this is a right fit.
Every day can look a little different, but we typically set up regular check-ins, whether that’s weekly or monthly, based on your needs and budget. Once we've got a game plan established, I handle the creative and marketing strategy, manage freelancers and other creatives, and keep you updated along the way. Consider me a part of your team. This frees you to focus on what you do best, knowing that the day-to-day creative direction and communication strategy is under control.
I work remotely usually, however, I thoroughly enjoy select in-person meetings like kick-offs, team building, company parties, or crucial decision making on-site. It's all part of being a fractional part of your team. Depending on your budget and location, I can be available for in-person activities.
I love that you have a talented designer on board! Design execution is a big piece of the puzzle. My role, as your fractional creative director, is to look at the bigger picture—ensuring that every piece of your brand storytelling fits together seamlessly, resonates with your audience, and supports your overall strategy. I’m here to guide the vision, strategy, and messaging so that your designer has clear direction and everything you create has a cohesive, powerful impact.
I cannot stress enough how much we enjoyed working with Adam. His talent and commitment to our projects have exceeded any expectations we had! He created our bakery logo, we loved it, so we continued a working relationship to build out our branding and a website. Adam is informative, skilled, and extremely kind!
When I founded Taskfork I needed an Art Director who shared my creative vision for both my logo and web design. Adam made my vision come to life with very focused communication and a highly cohesive process. He delivered ahead of our deadline and I couldn’t be happier with what was accomplished.
I’ve been working with Adam for years. He and his team handled label art for multiple brewery and restaurant products for me and I’ve never been disappointed. Excellent quality and value with unbeatable customer service. Cannot recommend highly enough.
Good Creative truly exceeded our expectations and played an instrumental role in the crucial first year of our business, Sip, Savor, Explore Oregon. From the moment we reached out, Adam demonstrated exceptional professionalism, creativity, and a solid understanding of our vision.
I came to Good Creative seeking design consulting for branding, and working with Adam has been an incredible experience. He has a unique talent for bringing together a team of creative minds to execute successful brand campaigns. I’m excited about the results we’ve achieved so far and look forward to partnering with Adam and his team again in the future.
Schedule a hassle-free 30 minute call with me.
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